MK Modern Klassic Sportscars
VDK
MomentumProgramme defined ✓£300k validation programme proposedCommercial terms under reviewNext: Programme approvalsView momentum →

Experiences & partners

Experiences and brands

Distribute the experiences, or activate a brand around them. Distributors buy a commercial route to a real driving product; brands fund association, content and activity. A sponsor is not automatically a reseller. Every figure below remains proposed, not a released tariff.

A

Distribute experiences

Gift platforms, employee benefits, corporate rewards and specialist experience resellers.

B

Sponsor or activate a brand

Association, content rights and real driving activity, with execution budgeted rather than assumed free.

C

Other programme partners

Track-day operators, clubs, corporate programmes and technology partners.

Brand / sponsor

Association and activation with the programme. Sponsorship is separate from distribution rights.

Launch Activation

PROPOSED

£2,500

  • -12 months
  • -10 promotional runs integrated into available partner activity
  • -Approved launch association, existing content and defined activation support
  • -Bespoke execution explicitly budgeted

Founding Brand

PROPOSED

£50,000

  • -Three years
  • -100 promotional runs
  • -Two shared activations per year
  • -Defined multi-year association, naming / branding support and content rights
  • -Delivery contributions recorded by provider; entry contribution credited once
Included scope is not charged twice; bespoke activity is quoted separately.
Association and activation scope+

The entry proposal covers defined launch association, existing content and ten promotional runs integrated into available partner activity. The higher proposal adds multi-year association, agreed naming and branding support, content rights, 100 promotional runs and two shared activations per year.

Filming, transport, staff, hospitality and private track hire need explicit budgets or identified contributions. Naming rights specify asset or event, owner, period and category, with conflicts checked before issue. Entry contributions are credited once into an upgrade.

Sponsorship may fund energy, events, transport, content or an installation. Contributions are allocated once to their actual purpose; marketing reach is not proof of sold sessions.